Small Things” is the second promotional music video and single from American singer-songwriter JoJo‘s fourth studio album, good to know.

The music video was directed by Santiago Salviche along with video producer Antonio Flores with production company Triple Seven Productions. The music video features choreography by Bec Morris.

via JoJo’s official channel: https://www.youtube.com/channel/UC98saSu1w3i9w-PG8Tsfi3Q

JoJo says:
I’ve been trying to wait for the right moment to share this video with you. With everything going on in the world and in our own backyard, I didn’t want anyone to misconstrue its release as some kind of indication that I’ve moved on from the revolution at hand, here in America. I want to say it clear as day: Black people made me who I am. Not only my longest standing friendships, but also the record executives, mentors, teachers, romantic partners, and loyal fans who believed in me and took a chance on me – they have all shaped me. Without their support in every way, and without the artists who inspire me to make music, I would not exist. My support for Black lives/art/love/safety/freedom is not a phase nor does it have an expiration date. I’m honored to be a part of R&B culture and I never take my warm reception for granted.

Here’s a piece of art that we made to express how painful it can be to hold in your feelings. To act like you’re okay, when- in all honesty- you’re not. I wanted this video to feel like catharsis.

A special thank you to these beautiful artists/dancers for blessing this video with their incredible talents – Morgan Choice, Halima Dodo, Dominique Battiste and Alexandra Carson.

“The function of freedom is to try to free someone else.” – Toni Morrison

Always grateful. Always yours,
Jo.

Small Things – from my new album ‘good to know’ out now. Listen now: http://jojo.lnk.to/goodtoknow

CREDITS:
Director: Santiago Salviche
Producer: Antonio Flores
Production Company: Triple Seven Productions
Choreographer: Bec Morris

Follow JoJo:

Instagram: https://Instagram.com/IamJojo/
Twitter: https://twitter.com/iamjojo
Facebook: https://www.facebook.com/JoJo/
TikTok: https://www.tiktok.com/@iamjojoofficial
Website: https://iamjojoofficial.com

Lyrics:

Heard your name
Just as I was heading home
the other day
And I swear
I couldn’t even
Sit up straight
I swallowed hard

I found your shirt
Cleaning my apartment and it made it worse
And I swear you couldn’t even see the hurt.
I swallowed hard

And when my friends ask how I’m doing
I say I’m great now, but the truth is

I’m getting good at holding it in.
All my emotions all my feelings
But the more that I fight them
The bigger they seem.
What really kills me is all the small things.

I saw your car
It wasn’t you
But for a minute
Thought it was
I swear to God i almost didn’t think of us
I swallowed hard

And when my friends ask how I’m doing
I say I’m great now, but the truth is

I’m getting good at holding it in.
All my emotions all my feelings
But the more that I fight them
The bigger they seem.
What really kills me is all the small things.

All The Small Things….

This city has your fingerprints all over it
And I can’t even think about how some day she will too
And I know I’ll get over it ’cause that’s just what I’ll do
But what really kills me is everything you get used to

I’m getting good at holdin’ it in (and I’ve been holdin’ it in)
All my emotions (all my emotions), all my feelings
But the more that I fight them, the bigger they seem
What really kills me is all the small things (oh, it’s all the small things)
Ooh, it’s always just the small things
Yeah, uh

#JoJo #goodtoknow #smallthings